11 Dec Cash advance television advertisements rocket as grownups believed to look at 152 a 12 months – Ofcom
Regulator's report reveals 400,000 pay day loan commercials shown annually and therefore young ones viewed 70 a year an average of
TV advertisements from pay day loans such as for instance Wonga have actually increased massively during the last 3 years, in accordance with an Ofcom report
The number of television commercials for pay day loans from businesses such as for instance Wonga has rocketed from 11,000 yearly to very nearly 400,000 over 3 years, brand brand new studies have discovered.
Some 397,000 cash advance adverts had been broadcast on British TV that is commercial in 2012, in accordance with the news regulator Ofcom, up from 11,000 during 2009. Final the ads were seen by adult viewers a total of 7.5bn times year. The study probably will raise the stress on the loans that are payday, that has appear in for critique over its conduct from groups including Citizens information.